Active Wow Activated Coconut Charcoal Powder REVIEW – Does This Best Selling Product Live Up To The Hype?

Lately, I have been noticing a new trend online of people using charcoal to whiten their teeth.

And no, I’m not talking about the charcoal that your father-in-law uses to burn the burgers on the 4th of July.

Activated charcoal is a growing trend in the teeth whitening industry and Active Wow Teeth Whitening Charcoal Powder is one of the best selling products on the market.

But does it really work? Let’s check it out…

A Closer Look At The Product…

active wow teeth whitening charcoal powder natural teeth whiteningActive Wow Teeth Whitening Charcoal Powder is formulated to help whiten your teeth without the need for harsh whitening chemicals and bleach.

Generally, activated charcoal products are made from hardwood, but Active Wow is naturally derived from organic coconut shells. This is a renewable resource, so if you’re into reducing your footprint on this planet, this product is for you.

In addition to the activated charcoal, this product is also formulated with bentonite, which is supposed to help remineralize your teeth and orange seed oil, another natural teeth whitening agent that can also help reduce inflammation.

How Do You Use Active Wow Charcoal Powder?

According to the package, this product is very simple to use.

The steps are the following:

  1. Wet your toothbrush
  2. Dip brush into powder
  3. Brush for 1-2 minutes
  4. Rinse

It might seem strange brushing with something that makes you look like something out of a horror movie, but the benefits of brushing with charcoal outweigh the mess.

It’s actually quite simple to use but a word of caution, charcoal stains very easily. It is important to rinse the sink out as thoroughly as your mouth after using this product.

The recommended use for this product is 2x a day for up to 3 weeks, but it can be used for longer than that.

Who’s It For?

teeth whitening reviewsIf you’re looking for an easy way to whiten your teeth, this product is something you will be interested in. All you need to do add it to your daily teeth brushing routine.

Teeth whitening products can get expensive, so if you’re looking for a rather inexpensive way to whiten your teeth this can product can benefit you.

People who live a natural/vegan lifestyle may also be interested in this product due to the lack of harsh chemicals and limited list of ingredients.

Also, if you’re into scaring your family members any chance you get, you can use the activated charcoal to scare them into thinking you’re possessed by a demon while brushing your teeth.


  • More affordable than teeth whitening kits/strips
  • Only takes 2 minutes and can be added to your daily brushing routine
  • No harsh chemicals or ingredients
  • Comes in a small jar, so it easy to store and travel with
  • Contains bentonite that helps remineralize teeth and absorb toxins
  • Contains orange seed oil which is anti-inflammatory and contains anti-septic properties
  • Available in multiple flavors
  • Made in the USA


  • Messy! If you’re not careful, you can leave stains behind on your clothes and on your bathroom porcelain
  • Only works on natural teeth
  • If you have extra-sensitive teeth, this can leave your gums raw
  • Can leave behind particles of charcoal in gum line if you don’t rinse enough
  • If your teeth are white already, you won’t see much of a difference compared to someone whose teeth are stained badly
  • Lack of chemicals really only removes stains and doesn’t have true whitening teeth
  • Pricier than just buying activated charcoal capsules

My Recommendation

activated coconut charcoal powderActive Wow Activated Charcoal Powder is an easy product to use. It doesn’t take much time at all to use, compared to teeth whitening kits, which need to stay on your teeth for extended periods of time.

Overall, this is a good product to use if you’re looking to get into teeth whitening and have a limited budget.

However, if you’re looking for quicker results and teeth that are truly white, you should probably opt for a teeth whitening kit or professional whitening by a dentist.

Active Wow Charcoal Powder FAQs

Q: Can I use this product if I have braces?

A: It is not recommended to use while wearing braces because you will wind up with spots on your teeth from where your braces were after having them removed.

Q: How long until I see results from this product?

A: Depending on the condition of your teeth, you probably will see some noticeable changes after a week of use.

Q: Is Active Wow Teeth Whitening Charcoal Powder natural?

A: Yes. This product contains all naturally-sourced ingredients that ARE NOT tested on animals.

Q: I’m pregnant, can I use this product?

A: Yes, Active Wow Charcoal Powder contains all organic and naturally-sourced ingredients and no harmful chemicals.

Q: Where can I purchase Active Wow Teeth Whitening Charcoal Powder?

A: You can purchase Active Wow Teeth Whitening Charcoal Powder on Amazon by clicking here.